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Fresh produce being graded and packed into crates

About Us

A Produce Supplier
Built Around Kitchens.

We are a trade fresh fruit and vegetable supplier working out of London, supplying food businesses across the UK with produce they can put straight into service.

Our Story

Trade Produce, Handled Properly.

Deli Fresh Fruit & Veg supplies fresh fruit, vegetables, salad, herbs and speciality produce to food businesses. We work the way professional kitchens work — early starts, careful selection and no surprises when the delivery lands.

Buying happens daily, so quality is judged line by line rather than ordered blind from a list. If something is not eating well, we say so and offer an alternative instead of sending it out.

Our range covers the everyday staples every kitchen needs alongside speciality and regional lines that are harder to find — the sort of produce chefs usually have to chase across several suppliers.

Deli Fresh Food Farm Ltd — trading as Deli Fresh Fruit & Veg. Trade and wholesale supply only.

Wooden crates of fruit and vegetables at a wholesale market
Delifresh Fruit & Veg brand emblem with fresh fruit and vegetables

Our Mark

One Name Kitchens Across London Trust.

Every crate, box and delivery note carries our mark — a simple promise that the produce inside was picked, graded and checked by our own team before it reached your door.

272+

Produce lines on our list

11

Specialist categories

6am

Market start, every trading day

6 days

Trade delivery days each week

A Day at Deli Fresh

From Market Floor to Your Kitchen Door.

Fresh produce is a daily discipline. This is how your order is handled from selection to delivery.

Early hours

At market

Our buyers select on the floor — grading by size, colour, ripeness and condition before anything is loaded.

Morning

Checked & packed

Orders are picked to your spec, packed by line and cross-checked against your order list.

Midday

Cold-chain handling

Leaf, berries and herbs are kept cool and handled carefully so they arrive in service condition.

Delivery window

On the road

Loads leave London for agreed delivery windows with trade customers across the UK.

Our Standards

Quality Is a Process, Not a Promise.

Graded on arrival

Every line is checked for condition before it is packed for a customer.

Handled cold

Temperature-sensitive lines are kept cool from market to delivery.

Availability confirmed

Our team confirms what is available and suggests alternatives when a line is short.

Order accuracy

Orders are picked against your written list — no guesswork on quantities or pack sizes.

Trade FAQs

Questions Buyers Ask Us.

Do you supply the public?

No. Deli Fresh Fruit & Veg is a trade and wholesale supplier. We supply restaurants, cafés, markets, hotels, caterers, retailers and other food businesses.

Why are there no prices on the website?

Fresh produce pricing moves with the market. Prices are quoted directly by our team so you always get current trade pricing for your volumes.

How do I place an order?

Browse the produce list, add the lines you need to My Order, add your business details, then send the order straight to us on WhatsApp. Our team confirms availability.

Is there a minimum order?

Order sizes are agreed with each business depending on your delivery area and frequency. Speak to our team and we will set something that works.

Which areas do you deliver to?

We operate out of London and supply trade customers across the UK. Delivery days and windows are agreed with your business.

Can you source a line that isn't listed?

Often, yes. We carry a wide speciality and exotic range and can look into specific lines on request.

Crates of fresh produce ready for trade delivery

Start Ordering

Build Your Order List. Send It on WhatsApp.

No accounts to set up, no payment pages. Choose your lines, add your business details and our team takes it from there.